Featured Collection

1529 products

1529 products
d'Alba Double Serum All-In-One Muiti Balm 10g
D'alba
$147.00
d'Alba First Spray Serum 100ml
D'alba
$140.00
d'Alba White Truffle Return Oil Cream Cleanser 150ml
D'alba
$195.00
d'Alba Waterfull Tone-up Sunscreen 50ml
D'alba
$150.00
Cnp Laboratory AC-PRO Spot Repairing Treatment 25ml
CNP Laboratpry
$64.00
Cnp Laboratory Propolis Ampule Active Shot Cream 75ml
CNP Laboratory
$77.00
Cnp Laboratory Propolis Energy Ampule Pad 70ea
CNP Laboratory
$78.00
Cnp Laboratory Propolis Amino Cleanser 200ml
CNP Laboratory
$120.00
Cnp Laboratory CNP Invisible Peeling Booster Essence 100ml
CNP Laboratory
$75.00
Cnp Laboratory Invisible Peeling Cleansing Gel 170ml
CNP Laboratory
$87.00
Cnp Laboratory Deep Cleansing Perfecta 150ml
CNP Laboratory
$115.00
Cnp Laboratory PERFECT BARRIER CERA CLEANSER 120ml
CNP Laboratory
$97.00
Cnp Laboratory Hydro Cera Intense Cream 50ml
CNP Laboratory
$92.00
Cnp Laboratory Propolis Ampule In Cushion -No.23 X2ea
CNP Laboratory
$120.00
Cnp Laboratory Propolis Ampule In Cushion -No.21 X2ea
CNP Laboratory
$120.00
Cnp Laboratory Propolis Energy Active Ampule 15ml
CNP Laboratory
$85.00
No.4 Pink Pairing
CLIO Pro Eye Palette Air 7.2g No.4 Pink Pairing
CLIO
$86.00
No.3 Mute Library
CLIO Pro Eye Palette Air 7.2g No.3 Mute Library
CLIO
$86.00
No.2 Rose Connect
CLIO Pro Eye Palette Air 7.2g No.2 Rose Connect
CLIO
$86.00
No.1 Coral Studio
CLIO Pro Eye Palette Air 7.2g No.1 Coral Studio
CLIO
$86.00
4 Ginger
CLIO KILL COVER HIGH GLOW FOUNDATION 38g 4 Ginger
CLIO
$97.00
3 Linen
CLIO KILL COVER HIGH GLOW FOUNDATION 38g 3 Linen
CLIO
$97.00
2 Lingerie
CLIO KILL COVER HIGH GLOW FOUNDATION 38g 2 Lingerie
CLIO
$97.00
04 Ever Coral
CLIO Chiffon Mood Lip -04 Ever Coral
CLIO
$76.00
03 Mauve Fuchsia
CLIO Chiffon Mood Lip -03 Mauve Fuchsia
CLIO
$76.00
10 Dawn Clouds Coral
CLIO Chiffon Blur Tint -10 Dawn Clouds Coral
CLIO
$55.00
Ginger
CLIO Kill Cover Founwear Foundation 38g -No.4 Ginger
CLIO
$87.00
Linen
CLIO Kill Cover Founwear Foundation 38g -No.3 Linen
CLIO
$87.00
Shadow Gallery
CLIO Shade & Shadow Palette -01 Shadow Gallery
CLIO
$125.00
Ginger
CLIO Kill Cover Mesh Glow Cushion -No.4 Ginger 15*2
CLIO
$139.00
Linen
CLIO Kill Cover Mesh Glow Cushion -No.3 Linen 15*2
CLIO
$139.00
Lingerie
CLIO Kill Cover Mesh Glow Cushion -No.2 Lingerie 15g*2
CLIO
$139.00
Linen
CLIO Kill Cover The New Founwear Cushion -No.3 Linen 15g*2
CLIO
$139.00
2 FAIRY PINK 1 GOLD SHEER
CLIO PRISM HIGHLIGHTER - 7g
CLIO
$66.00

FAQs

If you are a K-Beauty beginner, we recommend starting with a simple 4-step routine that includes a cleanser, a serum, a moisturiser, and a sunscreen. We recommend starting small because if your skin is not used to many actives and layering, the sudden introduction of a 10-step routine that contains powerful products may overwhelm your skin, or cause it to break out. Slowly increasing the number of products in your routine will also make it easier for you to determine if a product is not suitable for your skin.

Start by identifying your skin type—dry, oily, combination, or sensitive.

  • For dry skin: look for hydrating ingredients like hyaluronic acid, ceramides, and squalane.
  • For oily/acne-prone skin: opt for lightweight, non-comedogenic formulas with tea tree, salicylic acid, or niacinamide.
  • For sensitive skin: go for fragrance-free, soothing products with centella asiatica or heartleaf.We also have a skin-type filter on our shop to help you choose easily!

The 10-step routine is a popular K-beauty method focused on hydration, protection, and gradual improvement. It includes:

  1. Oil Cleanser
  2. Water-Based Cleanser
  3. Exfoliator
  4. Toner
  5. Essence
  6. Serum/Ampoule
  7. Mask
  8. Eye Cream
  9. Moisturiser
  10. Sunscreen (AM) or sleeping pack (PM)
    You don’t have to do all 10 steps daily just choose what works best for your skin.

Yes, many Korean brands formulate products with gentle, soothing ingredients perfect for sensitive skin. Look for keywords like “calming,” “barrier-repair,” or “hypoallergenic.” Brands like VT, Isntree, and Beauty of Joseon are known for their mild yet effective formulas.

Korean skincare tends to focus more on prevention, hydration, and gentle layering, while Western skincare often emphasizes quick results and active ingredients. K-beauty also leans toward natural extracts, innovative textures, and routines tailored to long-term skin health.

Snail mucin is a hero ingredient in K-beauty! It's rich in glycoproteins, hyaluronic acid, and zinc, helping to improve hydration, fade dark spots, and boost skin regeneration. It’s especially beneficial for skin that's dull, scarred, or uneven in texture.

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