Featured Collection

1529 products

1529 products
Wooliliwoo Egg Sun Cushion
WOOLILIWOO
$65.00
Cell Fusion C Clear Tone-Up Sun Base SPF 50+/ PA++++ 40ml
CELL FUSION C
$58.00
Cell Fusion C Neutral Tone-Up Sun Base SPF 50+/ PA++++ 40ml
CELL FUSION C
$47.00
Cell Fusion C Radiance Vita Cleansing Gel 200ml
CELL FUSION C
$97.55
Cell Fusion C Radiance Vita Ampoule 30ml
CELL FUSION C
$65.00
Cell Fusion C Radiance Vita Gel Cream 55ml
709177-59
$76.00
Cell Fusion C Radiance Vita Masks (5 sheets)
CELL FUSION C
$35.00
Cell Fusion C Water Fit Tone-Up Sun Base SPF 50+/ PA++++ 40ml
CELL FUSION C
$67.00
Cell Fusion C Pore Sun Cleansing Foam - 150ml
CELL FUSION C
$69.00
Cell Fusion C Low pH pHarrier Toner - 300ml
CELL FUSION C
$55.00
Cell Fusion C Cica Cooling Mask - 5 sheets
CELL FUSION C
$39.00
Cell Fusion C Toning C Dark Spot Serum - 30ml
CELL FUSION C
$70.00
Cell Fusion C TRE.AC Daily Trouble Care Foam Cleanser - 130ml
CELL FUSION C
$97.00
Cell Fusion C TRE.AC pH Condition Toner - 200ml
CELL FUSION C
$77.00
Cell Fusion C Post Alpha Cooling Pad - 70 Pads
CELL FUSION C
$77.00
Cell Fusion C Post Alpha First Cooling Mask - 5 sheets
CELL FUSION C
$75.00
Cell Fusion C Laser Rejuvenation Ampoule - 30ml
CELL FUSION C
$68.00
Cell Fusion C Low pH pHarrier Cream - 55ml
CELL FUSION C
$80.00
Cell Fusion C Low pH pHarrier Moisture Cream - 80ml
CELL FUSION C
$90.00
Cell Fusion C Low ph pHarrier Cleansing Foam - 165ml
CELL FUSION C
$90.00
Cell Fusion C Pore Tox Pad - 60 pads
CELL FUSION C
$96.50
Cell Fusion C Laser Rejuvenation Cream - 50ml
CELL FUSION C
$90.00
01 Bubbly Coral
WAKEMAKE Dewy Gel Glow Tint 3g - #01 Bubbly Coral
WAKEMAKE
$20.00
07 Fig Filling
WAKEMAKE Dewy Gel Glow Tint 3g - #07 Fig Filling
WAKEMAKE
$25.00
06 Peony Fizz
WAKEMAKE Dewy Gel Glow Tint 3g - #06 Peony Fizz
WAKEMAKE
$25.00

FAQs

If you are a K-Beauty beginner, we recommend starting with a simple 4-step routine that includes a cleanser, a serum, a moisturiser, and a sunscreen. We recommend starting small because if your skin is not used to many actives and layering, the sudden introduction of a 10-step routine that contains powerful products may overwhelm your skin, or cause it to break out. Slowly increasing the number of products in your routine will also make it easier for you to determine if a product is not suitable for your skin.

Start by identifying your skin type—dry, oily, combination, or sensitive.

  • For dry skin: look for hydrating ingredients like hyaluronic acid, ceramides, and squalane.
  • For oily/acne-prone skin: opt for lightweight, non-comedogenic formulas with tea tree, salicylic acid, or niacinamide.
  • For sensitive skin: go for fragrance-free, soothing products with centella asiatica or heartleaf.We also have a skin-type filter on our shop to help you choose easily!

The 10-step routine is a popular K-beauty method focused on hydration, protection, and gradual improvement. It includes:

  1. Oil Cleanser
  2. Water-Based Cleanser
  3. Exfoliator
  4. Toner
  5. Essence
  6. Serum/Ampoule
  7. Mask
  8. Eye Cream
  9. Moisturiser
  10. Sunscreen (AM) or sleeping pack (PM)
    You don’t have to do all 10 steps daily just choose what works best for your skin.

Yes, many Korean brands formulate products with gentle, soothing ingredients perfect for sensitive skin. Look for keywords like “calming,” “barrier-repair,” or “hypoallergenic.” Brands like VT, Isntree, and Beauty of Joseon are known for their mild yet effective formulas.

Korean skincare tends to focus more on prevention, hydration, and gentle layering, while Western skincare often emphasizes quick results and active ingredients. K-beauty also leans toward natural extracts, innovative textures, and routines tailored to long-term skin health.

Snail mucin is a hero ingredient in K-beauty! It's rich in glycoproteins, hyaluronic acid, and zinc, helping to improve hydration, fade dark spots, and boost skin regeneration. It’s especially beneficial for skin that's dull, scarred, or uneven in texture.

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